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Applica Named a Cool Vendor in Natural Language Technology

We are pleased to announce that Applica was recently recognized as a Cool Vendor in Natural Language Technology by Gartner. Their April 2020 Cool Vendors in Natural Language Technology report provides that “while language-processing capabilities have been possible for several decades, a new generation of capabilities has emerged. These capabilities use methods that are informed by deep neural networks and machine learning, in addition to previous methods.”1

Gartner notes, “Enterprises have huge volumes of structured and unstructured textual data sources, and access to many additional textual feeds and sources online. Much of this data is not used at all to

enhance their position and services.”2

Applica RTA automates repetitive, mass-scale business processes that require scrutiny and comprehension of documents unlike anything else on the market. Applica RTA is unique in many ways, including that it is fully templateless, can process all document types (including semi-structured and unstructured data), and works with virtually any language or use case.

In today’s economy, it’s absolutely essential that organizations can quickly adapt to a shifting marketplace and have tools that allow necessary work to continue, no matter where employees are located. As companies both large and small look to accelerate intelligent automation to streamline processes, Applica RTA provides an easy to use and fast to deploy business continuity solution. When added to an existing RPA tool, organizations can quickly boost employee output — making humans more effective by eliminating repetitive tasks and freeing them up for higher-value work.

Gartner predicts, “By 2023, enterprises will have doubled their current spending on natural-language-technology based solutions.”3

Being named a Gartner Cool Vendor is particularly exciting for the Applica team, as we are passionate about cutting-edge technology and leveraging the latest advancements in machine learning, natural language processing, and data science to help our customers realize tangible business value from AI. Should you have any questions about how your business can benefit from Applica RTA, contact

If you are a Gartner subscriber, you can read the full report here.

1, 2, 3 Gartner “Cool Vendors in Natural Language Technology,” Bern Elliot, et al, 16 April 2020

The GARTNER COOL VENDOR badge is a trademark and service mark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.